If there is a brand that knows how to do clever and great marketing campaigns that is Coca Cola. It is not only a drink, it is a way to live, to think, to enjoy. And, of course, it is an essential drink on Christmas.
Its iconic Christmas truck is on tour since the 28th of November. It started its adventure at Elgin and, after visiting 42 locations, it is in London.
The 20th of December the truck stopped at Potters Fields Park and today it was at Bishops Square. Tomorrow, the vehicle will do the last stop. If you don't want to miss it, the truck will be at Wembley Park, near the London Design Outlet, from 1pm until 9pm.
You will be able to take a picture with the truck and you can enjoy a free Coca-Cola or Diet Coke while you listen Christmas carols.
Don't forget that Christmas is a time to be grateful but it is also a time to consume. Many times, materialism replaces tradition.
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